“I’d like you to speak at our event,” you ask, and I might agree. But there are ways to do this and appear professional, and ways that mark you as unserious and a questionable partner. A little context. There was a time, when I was a Forrester analyst, when people were paying $15,000 a speech…
Most of what you read about writers using AI has a bias. It’s filled with writers who like to shout about what they think. Social media algorithms reward the shouting, and you get one of two impressions, depending on your friends: Everyone is using AI for everything, or AI is going to cause the downfall…
Authors know things that other thinkers, no matter how accomplished, don’t. You can tell by the knowing looks when we get together. To a certain extent this is like sex: it’s hard to explain to virgins what’s different. Even so, I’ll try. What authors know People with ideas think they know all about those ideas….
There are a lot of people, mostly in Silicon Valley, who knew Shel Israel better than I did. But Shel made a positive impression on me and so many others, so I wanted to pay tribute as best I could, now that he’s gone. In 2006, Shel and Robert Scoble published Naked Conversations: How Blogs…
Newsletter 106: Writing incurs pain, but it’s up to you which pain to suffer and when. Plus, a new survey on AI and the Writing Profession, Bookshop.org surges, three people to follow, and three books to read. Writing? Choose your pain. Writing, like anything else that requires effort and growth, involves pain. The good news…
Starting today, you can participate in the “AI and the Writing Profession” survey. This survey is a joint project of Gotham Ghostwriters and Bernoff.com. Dan Gerstein, the CEO of Gotham Ghostwriters, proposed this project to me and I enthusiastically agreed to become his partner in it. The web is filled with all manner of opinions…
I do developmental editing. That means I edit text for everything from meaning and connotation to rhetorical consistency to subject-verb agreement. Obviously (he wrote arrogantly) that requires judgment, and cannot be replaced by a machine. But what about copy editors (or as they are known in the UK, subeditors)? Copy editors check text for spelling…
I’ve closely tracked the impact of technology on media for more than 30 years now. The impact of AI is of a completely different character. It is orders of magnitude faster. It moves so quickly that you cannot talk about it as if it were one trend — it is 100 trends wrapped up in…
Short answer: no. If you have a series of blog posts, podcasts, SubStacks, columns, or videos, turning them into a book seems like an obvious idea. After all, you have all this content teed up and ready. Why not just pour it into a book format and publish it? Seth Godin, Guy Kawasaki, and Mark…