In the next several weeks I’ll be sharing lots of data from my 242-person survey of business and nonfiction authors. (All the key data is also available in my new book, of course.) So I want to be clear about where that data came from. The reason for this post is to enable you to…
We all think we know what “self-defense” means as a justification for killing someone. But based on my survey of 186 people, our perspectives are nowhere near consistent. Here’s a recap of the data you’re about to read about. Using my blog, my Twitter account, and my Facebook page, I encouraged people to take a…
Please take the fast survey about the meaning of self-defense. I have 50 responses so far. I can’t publish the results until I get to 100. Readers are finding it fascinating so far. And I’d love to hear from you.
I want to know who nonfiction and business authors are and how they work. I’d like to know why they got started, what their goals were, did they accomplish those goals, how long did it take, how did they publish (or plan to publish), how many copies did they sell, and how they made money….
I miss data. I love data and I can do great stuff with it. When I started at Forrester, we had no consumer data. Then Bill Bluestein challenged me to come up with a consumer segmentation. We used that segmentation, Technographics, to build our first consumer surveys. We entered an awesome world in which you could find…