Ryan Lochte’s vague and evasive apology
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Ryan Lochte’s vague and evasive apology

American swimmer Ryan Lochte has apologized for his behavior during an altercation in Rio de Janeiro. A good apology cites specifics and is direct about the people who were harmed. His isn’t. Lochte and his three teammates originally claimed they were robbed at gunpoint by Brazilians posing as police officers. Surveillance video reveals a different story: they stopped…

Blame yourself, not the media, for salacious Trump coverage
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Blame yourself, not the media, for salacious Trump coverage

Do you think that the news media favor sensation over substance? The evidence shows the opposite. So why does it seem that way? Because sensation is what we, as readers, want, and social algorithms give us what we ask for. The two most newsworthy things that Donald Trump did in the last two days were these: He…

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Fareed Zakaria says that Donald Trump is a bullshitter. Is he?

CNN host Fareed Zakaria took the feud between CNN and Donald Trump to a new level yesterday, describing Trump as a “bullshit artist.” I’ve reviewed the literature on bullshit, including my own past analysis, and I agree. Trump’s bullshit passes (or perhaps, fails) the sniff test. Here’s the clip: What is bullshit? I’ve tried to be…

All narratives are biased, as the Benghazi report coverage reveals

All narratives are biased, as the Benghazi report coverage reveals

Four Americans died in Benghazi on September 11, 2012. Yesterday’s “final” 800-page report about it from the U.S. House Select Committee is biased. So are the response from House Democrats, the coverage from Fox News, the coverage from CNN, and every other article. Why? Because all stories are inherently biased. It’s the nature of the form. Here’s…

tronc’s employee video is the opposite of inspiring
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tronc’s employee video is the opposite of inspiring

Tribune corporation produced a video to excite employees about its transformation to “tronc” (Tribune online content). The video vividly shows why it’s unlikely to succeed. Newspapers are in bad shape. And Tribune — which owns the Chicago Tribune and the LA Times, and has stumbled from owner to owner — is in particular trouble. Hence…

Venerable Tribune Publishing, now “tronc,” spews techno-drivel
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Venerable Tribune Publishing, now “tronc,” spews techno-drivel

Yesterday, Tribune Publishing, purveyor of news since 1847, changed its name to “tronc” (short for “Tribune Online Content.”) It’s now a “content curation and monetization company” — a company that makes money from content, what we used to call a media company. Today, I deconstruct the rest of its attempt to use techno-drivel to misdirect our attention from its…

The worst slides in Mary Meeker’s trends report

The worst slides in Mary Meeker’s trends report

Mary Meeker’s annual Internet Trends Report for Kleiner Perkins is a comprehensive and provocative collection of data about technology change. It’s also the most cluttered, visually jumbled 213-slide pileup in the history of PowerPoint. Reading this deck is like walking through a construction site in which the Hell’s Angels are putting on three simultaneous Cirque de Soleil…

Why I name names
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Why I name names

If you submit something to me and request anonymity, I will protect your identity. But nearly all of the material I critique comes from public news articles, people’s social media feeds, and mass emails that a company or agency sends to an individual. And in those cases, I don’t mask people’s identity. Here’s why: The corporate…

$3.1 billion in business writing training? Actually, that’s bullshit.
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$3.1 billion in business writing training? Actually, that’s bullshit.

When my correspondents linked me to an Inc. Magazine article, “Study: Poor Writing Skills Are Costing Businesses Billions,” I thought I’d find good evidence for my thesis that business writing is a problem. Instead, I found bullshit, and a good case study in how today’s media environment is an echo chamber for garbage. Poor writing is an expensive business…