Ten days ago I departed from Boston Logan airport. Today I’m returning. In between were speeches, workshops, vacation, and a little bit of insight into what I do and why I do it. On this trip I spent time in Cleveland; New York; the glorious airport in Newark; Provo and Salt Lake City, Utah; and Burlington, Stowe,…
Portland theatrical producer Michael Streeter had planned to cast a black actor in his production of the late Edward Albee’s play Who’s Afraid of Virginia Woolf. The estate of the playwright objected. And despite a furious argument about what happened, nobody threw rocks or called each other names. The result actually made us all a bit smarter. Let’s…
Authors don’t hear from readers that much. It’s usually “there’s a typo on page 116.” But every once in a while, we get something that reveals that our work actually matters. Here’s what Alex from Amsterdam sent me in an email: Mr. Bernoff, I want to send a letter and give my sincere thanks for the insights…
My speaking schedule is filling up. You can hear me talk about the absurdity of the way we communicate — and what to do about it — at the following events. Yankee Chapter of the PR Society of America (PRSA) Newington (NH) May 2 at 3:30pm Great Lakes Oracle Conference Cleveland, May 18, keynote speech at 9:45am, then…
When several teenage girls wearing leggings attempted to board a United Airlines flight in Denver, the airline blocked them for “inappropriate dress.” As the airline explained on Twitter, the girls were “pass riders” — dependents of employees using free standby tickets — subject to a more stringent dress code. United’s policy is wrong, and it…
I’ve done lots of podcasts. Jay Acunzo’s “Unthinkable” stands out. It’s a good example of how structure and some extra work make stories better, whether that’s in words or in recorded sound. The typical podcast I do is an interview. I get on the phone or Skype with somebody, they ask questions, and I respond. They…
In the March 2017 issue of Harper’s Magazine, Nat Segnit calls me a hypocrite. Now that I’ve studied truth, lies, and bullshit, it’s clear to me that everybody is a hypocrite. So let’s see if he’s got a point. In an article called “Good Plain English: The Problem with Writing Manuals,” Segnit reviews six writing books, including Soul at…
Disruption in the publishing industry is confusing for authors. Getting published in the traditional way is harder now, but there are a lot more ways to get a book done — and a lot more people who can help you. I’ve collected all my book wisdom into this post, with links to more detail. Potential authors…
I spent 2016 cataloguing and critiquing the most egregious bullshit statements of public figures. Somebody had to do it. Hundreds of you spent the last three weeks voting. Thanks. On Thursday I will announce the winners in a live broadcast from Cambridge, Massachusetts. There are 11 categories, including bullshitter of the year (both corporate and political)….