A nonfiction book proposal that attracts traditional publishers shows three things: Authors are very focused on the first two. Publishers are very focused on the last. Traditional publishers are very tough to convince these days. Advances are down. Expectations are up. If you’re an author, hybrid publishing is a faster and easier option, although it’s…
Why won’t they publish your book? Since agents and publishers rarely take the time to respond to authors they won’t be working with, you may never know. But I know. Here, in order of frequency, are the reasons you may be getting rejected — or just getting ghosted — by agents and publishers you’ve contacted….
Honestly, I’m in favor of the absolute truth in nearly all things. However, when it comes to a book proposal that you send to publishers and agents, you are describing a book that likely doesn’t yet exist. (You didn’t make the rookie mistake of writing the whole book before pitching it, did you?) You are…
The marketing section of your book proposal is crucial to getting picked up by a mainstream publisher. If you’re part of a company you’ve lined up help from the company’s public relations and promotions department, you have a huge advantage. Here’s how to describe that asset in the proposal. Making the most of a corporate…
Did you try to start writing your book on page 1 of chapter 1? Wondering why you’ve got reams of repetitive material that doesn’t fit together? Of course you’re stuck. You started out without a plan! If you are going on a trip, you don’t start by just walking out the front door and seeing…
If you’re writing a nonfiction book, your proposal is crucial. It’s a complicated and diverse document. But for the acquisitions editor at a publishing house to make you an offer — or for an agent to represent you — you need only answer three questions: Is your idea a good idea? Can you write? Will…
Every book proposal includes “comps” — competing books. You need to show the potential publisher that you know what other books are out there and how you can differentiate your book from other similar books. Why you need comps There are three reasons to include comps in your proposal. Show you know your market and…
The job of a book proposal is to convince an acquisitions editor at a publishing house to make you an offer. So obviously, you should write it for editors, right? Wrong. Editors don’t want you to tell them what you plan to do. They want you to show them what you can do — for…
I hear it all the time. I don’t know anybody in publishing. How am I going to get anybody to look at my (nonfiction) book idea? The editors I know are most likely to consider books from people they’ve published before. They’ll review a book represented by a reputable book agent. Outside of that, your…