How to rewrite a book in one day (with sticky notes)
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How to rewrite a book in one day (with sticky notes)

In 2009, Ted Schadler and I had a problem. The back half of our book Empowered wasn’t working. This is how we fixed it. We were nearing the manuscript deadline for Empowered, Ted’s and my book about strategies to deal with empowered consumers and workers. The front half of the book, about consumers (and marketing), was holding together pretty…

A presidential debate worth watching

A presidential debate worth watching

Good evening, everyone. I’m Josh Bernoff, your moderator for the PBS/WOBS presidential debate, here in Washington, DC. This is a historic debate in a brand-new format, which I’ll now describe. For the first time, we’ve brought together the leading candidates from both parties in one debate. There are no time limits on your answers. However, I and…

BenBella CEO Glenn Yeffeth on the future of publishing

BenBella CEO Glenn Yeffeth on the future of publishing

BenBella Books occupies a unique position in the publishing business. Rather than pay high advances, BenBella offers a collaborative process with more upside for the author. It’s an attractive alternative to the publishing options I’ve showcased before. Here’s an interview with BenBella’s CEO and publisher, Glenn Yeffeth. What sets BenBella Books apart from other publishers? BenBella…

iPundit. Here’s why.

iPundit. Here’s why.

I make puns. A lot of puns. This post is my justification. My grandfather Saul was a self-educated Russian immigrant who worked as a linotype operator for the now-defunct Philadelphia Bulletin. While that was a blue-collar job, it required an excellent knowledge of English. He was a fun guy to be around. He made a…

Cyber-rattling from a weak, equivocal, and ignorant Donald Trump

Cyber-rattling from a weak, equivocal, and ignorant Donald Trump

Donald Trump’s interview about technology on breitbart.com is uncharacteristically equivocal; he sounds like any other politician. Apparently, his batshit candor is limited to tweets, debates, and speeches. Memo to Trump-haters and opponents: technology is his weak spot. Breitbart Tech’s Milo Yiannopoulos interviewed Trump about tech issues from the NSA to artificial intelligence. Full of equivocation and hedges, Trump’s…