Holiday special: signed copies of Writing Without Bullshit for your staff

Holiday special: signed copies of Writing Without Bullshit for your staff

It’s the perfect holiday present for your hard-working staff and clients: a signed copy of Writing Without Bullshit with a personalized message from you. For less than $15 per person, you can show your workers, your clients, or anyone you value that you’re a no-bullshit kind of person — and make them smarter, too. Here’s how it works: Email…

Nordstrom: “We sell what sells, including Ivanka Trump”
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Nordstrom: “We sell what sells, including Ivanka Trump”

Should Nordstrom continue to carry Ivanka Trump merchandise? It sells. So Nordstrom will keep selling it. In its rambling email to employees, it wraps that fact in tissue paper and packing peanuts. Why not have the courage to tell the truth? A friend of mine recently emailed Nordstrom to protest its decision to continue to…

The bad faith lesson of Donald Trump at the New York Times
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The bad faith lesson of Donald Trump at the New York Times

Donald Trump’s latest statements at the New York Times demonstrated an amazing “flexibility” (in other words, he changed long-held positions). If you were scared of Trump’s rhetoric, perhaps this encouraged you. But once you understand the dangers of negotiating in bad faith, your optimism will evaporate. What is bad faith? In a negotiation, each side…

CIA director-designate Mike Pompeo uses passive voice to justify a power grab
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CIA director-designate Mike Pompeo uses passive voice to justify a power grab

Passive voice in opinion pieces is pernicious: it hides who actually is supposed to do stuff. Donald Trump’s choice for CIA director, Mike Pompeo, repeatedly used this technique in a Wall Street Journal op-ed. When you’re advocating surveillance and data collection, we want to know who’s doing it — but Pompeo uses passive misdirection to focus on terrorists…

Who won the Trump University lawsuit? Look at the statements.
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Who won the Trump University lawsuit? Look at the statements.

The Trump Organization settled fraud suits against Trump University for $25 million, removing the trial from the President-elect’s schedule. But because a settlement is a negotiated solution, you can’t immediately tell who came out on top — maybe $25 million is a lot less than the plaintiffs could have gotten. That is, until you read…

United Airlines spin: awful “Basic Economy” means “more choice”
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United Airlines spin: awful “Basic Economy” means “more choice”

United Airlines announced Basic Economy, a new class of travel that lets you pay less and suffer more. In their press release, it sounds like a win for travelers, but as a frequent traveler, I predict a very different outcome. And it raises a question: where are the limits of a PR person’s job of making…