Do hard things; NPS inflation; fake news about book sales: Newsletter 1 May 2024
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Do hard things; NPS inflation; fake news about book sales: Newsletter 1 May 2024

Newsletter 42: Make an effort or fade away, labelling killer foods, don’t trust NPS braggarts, plus three people to follow and three books to read. The effort is the point Everything about our modern world — at least in the prosperous part of it where you probably live — is designed to make things easier….

To build your writing career, grow your abilities in 4 dimensions

To build your writing career, grow your abilities in 4 dimensions

Writers need to grow, or else the work gets boring. You’ll be more versatile, more employable, and happier if your always looking for ways to expand your capabilities. Seek opportunities to grow your experience in these four dimensions: Pivot and grow based on what you’re comfortable with Work can be simpler if you hold one…

AI is fickle and fallible. Here’s why that’s confounding your expectations.

AI is fickle and fallible. Here’s why that’s confounding your expectations.

People have so much trouble with the flaws in AI tools because they are so different from everything else we do with our computing devices. Consider any productivity application you use: a spreadsheet, a programming language, an app, anything, doesn’t matter. All of these applications have two qualities: AI chatbots violate both of those rules….

Motivational editing checklist

Motivational editing checklist

A typical editing checklist includes things that editors should identify, like failures of parallelism, mixed metaphors, sentence fragments, and factual errors. But this is your motivational editing checklist. Follow this to make sure that the person you’re editing will understand, appreciate, accept, and address the problems you point out. Why bother? It’s a lot easier…

The thread
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The thread

I never write anything without the thread in mind. What is the thread? It is the throughline of any blog post, essay, or book chapter. Start with the end in mind. What is the point? Write the title and the lede based on that. Then, the setup. What is the problem? What is have I…