Should business writers write like journalists? Some journalist habits — like never burying the lede — make perfect sense. But if you imagine you’re Woodward and Bernstein, you’re deluded. Learn which journalistic conventions will make your writing better, and which will ruin it. Journalist habits that business writers should adopt Journalists and business writers share…
It’s not enough to find the flaws in a piece of writing. Editors must know why they’re there. Good editors explain how the writer can cure the habits that led to the flaws. Writing Without Bullshit exists to reveal, not just how to write better, but why you don’t write better already. I don’t just want to make writing…
I have blogged 500 to 1000 words, every weekday, since March 26, 2015. That spans 387 posts, nearly all of which covered issues of substance. Today, I explain why I do this, how it helps, and what it takes. I did not set out to blog every day. My first post appeared on a Thursday….
Being a great editor is hard. You must at once be naive and wise, omniscient and humble, impatient and implacable, sympathetic and uncompromising. You must think like a reader, like a writer, and like yourself. Here are 10 vital strategies to master the contradictions of being a great editor. 1. Critique as a reader, not as a writer You…
Like all writers, I have a fraught relationship with copy editors. I give them my perfect prose and then it’s pick, pick, pick. But I can’t live without one. Today: how to value copyeditors and your own prose, all at the same time. I’ve taken you through the whole editing process this week: idea development,…
Today’s question is simple: how can an editor and author collaborate to make a draft better? The editor must function as “first reader” and provide feedback that explains problems, not just solves them. That’s how you make writers smarter. Assume you’re reading a draft as the main editor for a piece of writing. First, figure out…
You’ve got a decent idea, now write it! If only it were so easy. Poor, uneven, or murky structures can sink you before you’ve started. Today I describe how editors and writers can collaborate on the best structure for a 1,000-word-plus piece, before anybody actually begins writing. What is structural editing? The structural edit is…
Editing is hard. It’s hard to provide useful advice. And it’s hard to take it and use it to make your writing better. This is editing week at Without Bullshit; each day I’ll share my best tips for each of the five levels of editing, as shown in the graphic below. Today: I show how you…
While others write bullshit-filled press-releases, Elon Musk tells you exactly what he’s planning, in plain language. Here’s what you can learn from Musk: write directly to the reader, be clear, be organized, and be engaging. Elon Musk’s Master Plan, Part Deux Yesterday, Elon Musk posted “Master Plan, Part Deux” on the Tesla site. It begins like this:…