Even if you use ChatGPT “just for research,” it’s still dangerous

Even if you use ChatGPT “just for research,” it’s still dangerous

I’d never use ChatGPT to write for me: it’s both boring and unreliable. But that said, it’s still quite useful, especially as a replacement for search (I’m using ChatGPT-4, which integrates with Microsoft Bing including up-to-date content.) The research method is simple: ask ChatGPT to find things, then check the source it finds to see…

Newsletter 22 Nov 2023: The travails of Warner’s David Zaslav; obstreperous agents; form follows fashion
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Newsletter 22 Nov 2023: The travails of Warner’s David Zaslav; obstreperous agents; form follows fashion

Newsletter 19. How viewership evolves, media conforms, and finance destroys. Plus a survey finds AI all over publishing, an agent pokes the industry in the eye, an ugly electric truck, plus three people to follow and three books to read. Three painful lessons from David Zaslav’s Warner Odyssey I was fascinated to read Jonathan Mahler,…

Newsletter 15 November 2023: Text is best; Amazon’s predation; robot acquisitions editors
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Newsletter 15 November 2023: Text is best; Amazon’s predation; robot acquisitions editors

Why I love text more than other medium, how Amazon prices, a machine reads your book pitch, plus three people to follow, three books to read, and witty link. Why text is good and books are best There’s an explosion in content. Blogs, Substacks, Medium posts, Threads, Podcasts, vlogs, you name it. Which format is…

Regarding CFBR: All social media is a game. LinkedIn, too.

Regarding CFBR: All social media is a game. LinkedIn, too.

The Times and the Journal have weighed in: people posting “commenting for reach” or CFBR (commenting for better reach) on layoff posts is now officially a phenomenon on LinkedIn. Seriously: For convenience, you can bookmark this post and reread it each time any social network experiences a “phenomenon.” Just change the specifics and it will…

Creating reviewable drafts: complete but not finished
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Creating reviewable drafts: complete but not finished

If you are creating a draft of a book chapter, essay, blog post, or other content that others must review, it’s tempting to just assemble something quickly and fling it out there. After all, people are just going to criticize it anyway. Alternatively, you may be tempted to make your draft as complete and polished…

Note to Gannett: Crap writing is crap writing, whether an AI creates it or not

Note to Gannett: Crap writing is crap writing, whether an AI creates it or not

Gannett’s USA Today runs a product review site called Reviewed. It makes money when you click to buy things. And, at least according to the union talent that writes a lot of the reviews, it recently started filling up with some pretty crappy, possibly AI-generated reviews that they didn’t write. That’s the story from Washington…

How successful business authors work better with AI
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How successful business authors work better with AI

This article was originally published in Ragan’s PR Daily. Will AI tools like ChatGPT write your copy and take your job? Or will they just make you more productive? I recently tapped social media to connect with some of the world’s most effective business writers: authors of successful business books. They shared tips on how…

The death of trust

The death of trust

Where do you go to find the answer to a question? Who do you trust? Before the Web, you went to the network news or the local newspaper. If you needed a practical answer, you might take a book out of the library or ask somebody who you thought was likely to know the answer…