The Serif?

You can repurpose the packaging from The Serif, one of Samsung’s “Lifestyle TVs,” into other uses, as shown.

As nice as it is to find a better use for waste cardboard, I found something about this picture troubling. Can you spot it?

(It’s not the cat.)

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  1. Well, serif font has little feet or lines on the end of it (supposedly makes reading in hard copy easier); whereas, sans serif font does not. The title of the Serif TV is written in sans serif font, which is somewhat paradoxical!

  2. It’s also a set-up picture, as the cat would likely have used the house as a scratching post almost immediately.

  3. The part of the cat’s body meant to represent the trunk and legs is wack. If it were actually part of the feline model’s body it would not be placed at such a weird angle. Kitty backend looks like a salamander