The “Build a Better Business Book” audiobook is now available; here are some fun excerpts

My audiobook is finally ready. You can get a copy from Audible, here.

I used a professional recording studio and audiobook producer. Production was delayed for several weeks while my voice recovered from COVID. (You might think I’m still not a professional audio actor and my voice sucks, but it’s the only one I have.)

Here are a few excerpts. I made these videos with Headliner, a clever audio-to-video tool.

Why your Chapter 1 must tap into fear or greed (or both)

The power of business books: Laura Gassner Otting makes an indelible impression

Writing a chapter: moving beyond writer’s block

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2 Comments

  1. 1) Shouldn’t your cover loudly (hehe) proclaim, “As read by author”? Or maybe the cover you posted here isn’t the audiobook cover?

    2) How did you decide, for NON-fiction, to do your own reading? It can’t have been inexpensive, and required many new skills. Or were you like me with covers, delighted to finally have a chance to learn something like graphics for a real purpose of your own? I’m facing the same decision (How – not Whether to) for fiction; and the process is daunting given that I couldn’t find a professional studio in my vicinity – and I can only work for a relatively short period each time. But I SO want to do it that I will.

    1. The most important thing about the audiobook is the content. Advertising that I read it myself isn’t likely to generate many additional sales.

      I read it myself because I could do a better job than an actor. Because I wrote it and I know what I meant.

      It has a cost. But it will sell enough to recoup the cost. An voice actor in a professional recording studio would cost more, since I’d need to pay the actor as well as the sound engineers.