The role of emotion in business writing
|

The role of emotion in business writing

Is business writing just about bloodless logic? Or is there room for some poetry, some inspiration, some passion in it? This week I conducted my clear writing workshop with writers from a large technology-focused company in Silicon Valley. The participants provide their product managers with research-based information to help support smarter decisions. A typical document…

A tip for writers: how I maximize productivity with 3 monitors

A tip for writers: how I maximize productivity with 3 monitors

When people find out I work with three monitors, they’re always curious. Here’s how that works for me and why I think it makes me a more productive writer and editor. The three-monitor setup First, the basics. I have a brand new MacBook Pro 16-inch, replacing one that I had used since 2013. (None of…

Nuggets, or how to not write a piece that’s a boring lecture

Nuggets, or how to not write a piece that’s a boring lecture

A lecture is you standing up and droning on about what you think, based on your voluminous experience. It’s boring in person, and it’s a deadly way to write. In today’s short-attention-span world, a lecture is a good way to get people to click away from the post, stop reading the book, and give up…

Nonfiction writing: It’s narratives all the way down.

Nonfiction writing: It’s narratives all the way down.

Nonfiction writing is made of stories. All of it. Advice. Logical reasoning. Analysis. It’s all stories. And if you don’t understand what a narrative is, no one will read what you write, and no one will be able to benefit from it. I’m editing a nonfiction manuscript right now in which the parts aren’t written…

I hate “etc.,” “i.e.,” and “e.g.” You should, too. Here’s how to fix them.

I hate “etc.,” “i.e.,” and “e.g.” You should, too. Here’s how to fix them.

The wonderful thing about editing is that every day you discover a new pet peeve. My latest are the Latin-derived etc., i.e., and e.g. They annoy readers, they’re lazy, and you don’t need them. What they all have in common is that, since they’re Latin, they’re supposed to make the writer sound more sophisticated, but…