Is it possible to self-publish a book first, then solicit a traditional publisher? Sure, but only if your self-published book demonstrates a history of sales. If it doesn’t sell in a self-published format, you’ve proven to publishers that it’s not worthy of further investment. In Build a Better Business Book I wrote about authors that…
What’s your play if you have a fantastic, book-worthy idea, but no platform to promote it with? Just this week I’ve advised a couple of people in this category. They know they’re onto something and want to get it out into the world — and I love their ideas. But their author platforms are weak….
Here’s a syllogism for you: A book will boost your reputation. It’s easy to self-publish a book. Therefore, a self-published book will boost your reputation. Not so fast. The problem is, most self-published books reveal themselves to be crappy and do more harm than good. Self-publishing is faster than working with a traditional publisher and…