A terse and unhelpful cancellation notice for the MWC (Mobile World Congress) in Barcelona

A terse and unhelpful cancellation notice for the MWC (Mobile World Congress) in Barcelona

The Mobile World Congress in Barcelona attracts 100,000 international attendees. The organization that runs it, GSMA, just cancelled it due to coronavirus health concerns. Their announcement isn’t at all helpful. In the face of the coronavirus pandemic and the withdrawal of some key exhibitors, the mobile operator group GSMA had to cancel the Barcelona show….

“Crisis Ready” by Melissa Agnes is a truth bomb. Go read it.
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“Crisis Ready” by Melissa Agnes is a truth bomb. Go read it.

Why do companies behave so stupidly in a crisis? Now that I’ve read Melissa Agnes’ new book Crisis Ready, I understand. It’s because they didn’t have a proper crisis program in place. Crisis Ready is a terrific combination: accessible and entertaining, but full of practical advice. I found myself highlighting passages on ever page. Here are a…