Hiring a ghostwriter? Pick a published author, not a rookie.

Hiring a ghostwriter? Pick a published author, not a rookie.

A friend reached out for advice yesterday. “How much should I charge to ghostwrite a business book?” he asked. I was surprised, because I knew he hadn’t written a book before. My first thought was, “You’re still a rookie author. So you and your potential client are going to be doing some very expensive learning…

How long does it take to ghostwrite a book? That’s up to you.

How long does it take to ghostwrite a book? That’s up to you.

Even if you hire a ghostwriter to write a book for you, you’ll still need to put in plenty of time on the book. You can outsource the writing, but it’s still a collaboration. And your involvement, more than anything else, determines the speed of the project. I have ghostwritten two books. The cost was…

Must a ghostwriter adopt the author’s voice?

Must a ghostwriter adopt the author’s voice?

If you are a ghostwriting a book, must it reflect the voice of the author for whom you’re writing it? I first encountered this question in a PRSA (Public Relations Society of America) conference talk by Blythe Campbell. Blythe speaks and writes eloquently about how public relations professionals need to listen to and understand their…

The two crucial questions every ghostwriter must ask

The two crucial questions every ghostwriter must ask

Ghostwriting is full of potential pitfalls. Asking two questions can help you avoid them and get your pricing and process right. What you will read in this post is based on my own experience ghostwriting two nonfiction books and many proposals, and from war stories from other ghostwriters. The two questions you must answer before…

A generic pitch won’t win a big contract. Here are 5 tips that will.

A generic pitch won’t win a big contract. Here are 5 tips that will.

I’m affiliated with a ghostwriting agency. The way they work is simple: they send an opportunity to their mailing list every week or two, and anyone on that list can respond. I’ve snagged the opportunity every single time I’ve pitched them, but I recently communicated with a woman who’d failed every single time. Reviewing her…