If you’re a fan of Malcolm Gladwell, Daniel Pink, Michael Pollan, Isaac Asimov, or David Sedaris, should you copy them? Should you try to write like them? No. You are you. But you should copy their best practices. How to learn from successful authors If you like what you’re reading, take a moment to examine…
I never write anything without the thread in mind. What is the thread? It is the throughline of any blog post, essay, or book chapter. Start with the end in mind. What is the point? Write the title and the lede based on that. Then, the setup. What is the problem? What is have I…
I’ll share the methodical and efficient process I use to construct a nonfiction book chapter, whether for a book I’m writing for myself or one I’m ghostwriting for others. By the way, if you think eight drafts per chapter is a lot, you’re either a brilliantly intuitive writer — or you’ve never experienced what it’s…
Writers often complain about the painful process of drafting substantial content, like reports, white papers, or book chapters. But it doesn’t have to be that way. Your could be creating great content rapidly and enjoying every moment of it. You just need two things: Planning. And writing time. Writing in flow versus endlessly struggling, typing,…
I use a variety of tools to plan writing projects. These are usually based on intermediate deliverables and milestones, like plans and treatments. They’re great tools — but they’re only tools. Optimizing the intermediate deliverables is a wasteful fetish. Useful planning tools It’s a big mistake to begin a book without careful planning. Here’s a…
In my experience, there are two types of authors: those that start with planning, and those that start with writing. Call them planners and pantsers (seat-of-the-pants writers) if you want. Both ways work. But the people who start with writing suffer more. If you’re okay with suffering, go for it. But you should at least…
You know it’s smart to plan book chapters before writing. So don’t start by writing. Start by crafting a fat outline — you’ll save yourself anguish and improve your work with editors and other collaborators, too. What’s a fat outline? It’s a skeletal layout of what’s going to be in the chapter, laid out in…
E. B. White wrote some terrible sentences. So did Malcolm Gladwell. But you never got to read them. They didn’t publish bad sentences (or least, not very many.) Want better sentences? Prepare, then write, then edit. Prepare Don’t start writing by writing. Writing without preparation is like trying to pave a road without smoothing out…
Most nonfiction authors write too much. Let’s talk about what’s probably wrong and how to fix it. How long should your book be? While there is no single correct answer to that question for every book, business books these days tend to come in at around 50,000 to 60,000 words, which generates a book of…