I’ve been talking with several highly skilled professionals who are preparing to leave their companies at the end of their careers. Some are ready to retire. Others aren’t sure. My advice is: keep your options open. If you’re done working for a company but still feel like you have something to offer, it’s easy to…
If you are an expert, you need to serve all the clients in your audience. You need a diverse portfolio of examples to draw on, so you can answer any question. All of your examples will be in some way similar, because they all relate to people similarly situation to your audience. For example, they…
I was thinking about why I trust one particular doctor more than others. It comes down to two things: expertise and empathy. Neither, by itself, is sufficient. The doctor is Caroline Levine. She is a specialist who I visit at least twice a year, and who is protecting my health from serious jeopardy. She has…
Elizabeth Warren disclosed that she made $1.9 million since 1985 doing legal work for companies like Travelers Insurance. To put this in context, you need to understand what consultants and lawyers do and who they do it for. My experience as a consultant and analyst — an illustration When you work for a law firm,…
I give lots of free advice. So do other people. If you’re going to ask me (or anyone) for help, I thought you might want to know how that works. How I give free advice Here’s a little peek into my business. People hear about my work with authors from my blog, from other authors,…
If you are a consultant, you’re supposed to be providing a service your client can’t get on her own. The usual dynamic is “I know about my area of expertise; I can help you with that.” But what happens when your client is more of an expert than you are? Your ability to contribute to an…
Just because you’re talented doesn’t mean you need to be arrogant. That’s what I learned from my remodeling contractor, and it’s my philosophy, too. I recently launched a significant remodeling job on my 100-year-old house: rip and replace everything in our two main bathrooms; replace a rotting front portico; and update a laundry room with…
When I work with clients, we sometimes trade contracts written in legalese. Both sides have a pretty good idea what we want. So why not just say it? Just for reference, here’s what I do: I help authors with book ideas. I help authors write book proposals. I run clear writing workshops for companies. I…