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How to (and how not to) give away your business book
Books

How to (and how not to) give away your business book

ByJosh Bernoff April 14, 2023May 3, 2023

There are plenty of situations in which it makes sense to give your book away for free — in conjunction with a speech, for example, or as a thank you, or to solicit a review. But be careful that you don’t do it in a way that communicates, “My book has no value.” A textbook…

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