Introducing Bernoff’s bookshop

I love books. I hate Amazon. And I want brilliant authors to receive the visibility for their ideas that they deserve.

So I started a bookshop.

More specifically, I used the tools at, on online bookshop, to assemble my own personally curated bookshop of powerful, entertaining, significant, or underappreciated books.

If you’re want to stimulate your mind — or buy a gift that stimulates your friend’s mind — I’m here to help.

There are two quick ways to access this bookshop.

You can visit the Bookshop page on my site and peruse my recommended books.

Or you can visit my page at

Every purchase you make here will support a local bookstore. In many cases, local bookstores actually ship the books you select.

I also get a small commission for each purchase. (The commission does not affect the price of the book or the author’s compensation.) Trust me, I’m not doing this for the money.

I’ll continue to maintain and improve my bookshop.

If you’d like to submit a book for consideration, let me know.

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  1. Great selections, and now I’m remembering that I haven’t (re-)read Word Freak in years. Such a fun and yet humbling book. The minds of some of the Word Freaks covered in the book are just incredible!