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title hell

How to escape “title hell”
Books

How to escape “title hell”

ByJosh Bernoff February 13, 2024February 13, 2024

It’s happened yet again. A book I’m working on is in “title hell.” What is title hell? It is the condition in which the important decision-makers on a book cannot agree on an appropriate title. And it is hell, because when you are in this condition, you tend to go around and around in maddening…

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How to negotiate with a publisher
Books

How to negotiate with a publisher

ByJosh Bernoff July 19, 2023July 19, 2023

Publishers know all about publishing. Authors know less. This asymmetry means that authors are often at a disadvantage when negotiating with publishers — everything from advances to rights to manuscript edits to marketing. I’d like to fix that. If you’re negotiating with a traditional publisher, here are some tips on what you can reasonably negotiate…

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