I predicted Apple would die: “Wake up and smell the toast”
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I predicted Apple would die: “Wake up and smell the toast”

It was 1996. Gil Amelio had just taken over Apple Computer. My job at Forrester was to predict the future. I was certain that Apple would crater and I said so in print. Steve Jobs had introduced the Lisa and then, the insanely great Macintosh, in 1984. It made a hell of an impact, and…

Here’s what to do when Dow Jones says Google is buying Apple

Here’s what to do when Dow Jones says Google is buying Apple

Here’s a story that appeared on Dow Jones newswires yesterday: DJ Update: Google, Apple Join to Create Tech Giant By Josee Rose In a surprise move to everyone who is alive, Google said it’s going to buy Apple for $9 billion. Google Chief Executive Larry Page had secret talks with the now deceased Steve Jobs…

Becoming a transformative, upper-right-quadrant thought leader

Becoming a transformative, upper-right-quadrant thought leader

Since thought leaders love the classic two-by-two matrix chart, it’s only fair to place them on one, based on the spreadability and provability of their ideas. I’ve defined thought leader this way: A thought leader is a person who has created a coherent body of ideas and is effective at communicating and spreading those ideas…