Amazon’s Jeff Bezos shareholder letter has some gems . . . and some clunkers

Amazon’s Jeff Bezos shareholder letter has some gems . . . and some clunkers

Jeff Bezos’ latest Amazon shareholder letter is striking in its clarity, directness, honesty, and meatiness. That’s unusual in communications from a CEO. Here’s a look at what’s great — and not so great — in this 1800-word letter. It’s well organized, with an effective lead In a read-on-screen world, you should start everything with a summary, but that summary doesn’t…