You should make friends with authors who write in the same sphere as you, even if your approaches differ or your books compete. Why? Because readers of competing books are far more likely to want to read yours — and because together, you’ll be defining a perspective worth considering and publicizing. And, of course, because…
There are about 3 million new books published every year. If you are a new author, this is supposed to intimidate and scare you. How can you compete with 3 million other books? It’s bullshit. The competition that matters Let’s say you have an idea for a business strategy book. Or a marketing book. Or…
Building a book is a major undertaking. At the start, it seems like anything is possible (and it is). But as you close in on completing it, challenges lurk — problems that can cost you time and energy and eat into your success. Here’s an incomplete list of the unsuspected land mines that can blow…