Your Web search for data will often land on statista.com. Unless you’re a member, though, the data will be missing the source — which makes it worse than useless. Statista’s policies undermine the integrity of research and data and contribute to the flood of bad statistics and dubious surveys you read in media. Let’s take…
If you publish content, online or off, you are a publisher. I am an author. I will cite your content and quote what you said. That’s how it works, regardless of any imaginary restrictions you think up. Call it the fundamental principle of content. Every content marketer should know this. Maybe you published a blog…
Here’s my fully-optimized technique for referencing sources, developed over many years of authoring. (Yes, I am a huge book nerd.) You get to read it thanks to today’s reader question: Dear Dr. Wobs, What is the best way to cite sources or give notes in a blog or book? What format do you use to cite sources/notes…