Every business leader should read Charlene Li’s “The Disruption Mindset”

Every business leader should read Charlene Li’s “The Disruption Mindset”

I’ve known Charlene Li a very long time. And I’m convinced that her new book, The Disruption Mindset: Why Some Organizations Transform While Others Fail is her finest accomplishment: a fundamentally important and influential strategy book that’s perfectly suited to today’s biggest business challenge. Disruption is a buzzword. Since Clayton Christensen made it famous with…

Facebook: Too big to flail

Facebook: Too big to flail

A decade ago, in the social media business book Groundswell, Charlene Li and I described online social technologies as an uncontrollable grass-roots movement. I had hoped social media would be a force for good. But now Facebook, along with its subsidiary Instagram, dominates that movement. It controls more of our collective attention – and gathers…

Charlene Li: Reflecting on 10 Years of Groundswell — and What Comes Next

Charlene Li: Reflecting on 10 Years of Groundswell — and What Comes Next

Charlene Li has added her own perspectives on the tenth anniversary of the publication of Groundswell. Read her post on LinkedIn or below: 10 years ago, my co-author Josh Bernoff and I released our first book, “Groundswell: Living in a World Transformed by Social Technologies”. On this anniversary, I wanted to reflect on what our expectations were when…

Ten years ago we wrote “Groundswell.” It’s time for a new way to look at social technologies.
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Ten years ago we wrote “Groundswell.” It’s time for a new way to look at social technologies.

On April 21, 2008, ten years ago, Charlene Li and I celebrated the publication of our Harvard Business Press book Groundswell: Winning in a World Transformed by Social Technologies. It was the first book for each of us. It made an impact, selling over 150,000 copies. Ten years later, I’d like to talk about how…

My grateful thanks for every setback, frustration, screwup, and failure

My grateful thanks for every setback, frustration, screwup, and failure

As I look back on a long and fairly successful career, it’s become clear to me that the disasters, screwups, flops, and efforts that fell decisively short of the goal are the ones that I learned the most from. I started smart, but the flops were where I learned what mattered. On Thanksgiving, I’d like…

Write the marketing pitch first, before you build the product

Write the marketing pitch first, before you build the product

Trying to figure out what you’re building? Figure out first how you’re going to sell it. Write that. Then you’ll know what to build. When Charlene Li and I sat down to plan our book, we needed to start somewhere. She had a lot of great ideas about social media, but we didn’t know which of those…