Strategy and collaboration tools for a modest book launch

Strategy and collaboration tools for a modest book launch

I’m about one month from the publication date for my new book Build a Better Business Book, and I’ve built an ad-hoc collaboration environment for the launch promotion. I’ll describe what I’ve built. I’m hoping it may be a model for some of your own book promotion efforts. Promotion strategy for my book launch My…

Announcing “Build a Better Business Book,” the first comprehensive advice book for nonfiction authors
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Announcing “Build a Better Business Book,” the first comprehensive advice book for nonfiction authors

I set out to help authors. Fifteen years and 50 books later, I keep hearing the same questions — about everything from how to create ideas to how to select a publishing path to how to do book promotion. So I put everything I knew in one place: my new book Build a Better Business…