Some stuff that doesn’t matter and some stuff that does

Some stuff that doesn’t matter and some stuff that does

ByJosh Bernoff

I was just thinking about what matters and what doesn’t matter, because, being human, we get it wrong a lot. It doesn’t matter whether the new Yahoo/AOL product from Verizon is called “Oath.” What matters is if Verizon can take a bunch of lame and aging properties and make them relevant again. If they don’t,…

The inflamed rhetoric of the Trump justification for bombing Syria
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The inflamed rhetoric of the Trump justification for bombing Syria

ByJosh Bernoff

President Trump, outraged by the use of nerve gas on civilians, launched 59 cruise missiles at the airfield that Bashar al-Assad uses in Syria. Then he made a statement justifying the action. It’s a case study in Trumpspeak — does the pileup in intensifying adjectives and adverbs make a statement more persuasive, or more suspect? In my…