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What will happen to Nielsen?
Corporate | Media

What will happen to Nielsen?

ByJosh Bernoff February 1, 2019May 3, 2023

Nielsen, the ratings giant that measures how we watch TV, browse the Web, and buy things, is for sale to private equity. Just watch: you’re about to see a perfect example what happens money men get their claws into the economics of monopoly. As I wrote yesterday, monopolies prioritize strategy over customers. As I learned…

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