Fastly crippled much of the Web, then issued the perfect apology
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Fastly crippled much of the Web, then issued the perfect apology

Fastly runs a CDN — a content delivery network that makes delivery of Web pages faster globally. Due to a bug, major Fastly clients including Amazon, Reddit, Spotify, eBay, and Pinterest were unable to serve pages to customers for about an hour Tuesday. Fastly apologized — and its apology is a clinic in how to…

I am your editor and I reject your apology
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I am your editor and I reject your apology

When writers send me pieces to edit, they all seem to come with an apology. Your apology is meaningless to me. “I’m sorry this is so long.” “I’m sorry this isn’t better organized.” “I’m sorry this seems to wander around a bit.” I have one client who doesn’t apologize, but submits every piece with a…

Even the New York Times’ apology is in passive voice

Even the New York Times’ apology is in passive voice

I wrote yesterday about the Times’ journalistic lapses and passive-voice innuendo in reporting about Hillary Clinton’s email account. Later on Monday, Margaret Sullivan, the New York Times‘ public editor, explained how the paper screwed up in an article called “A Clinton Story Fraught With Inaccuracies.” While her explanation clarifies what happened, it uses passive voice to allow…